Inside the Incredibles

Opening to rave reviews and a box office of $70.7 million (second only to Shrek 2), Pixar's The Incredibles secured the studio's 100 per cent success rate, with all six of its animated films reaching the top of the hit list. Usually spawning U-rated features, Pixar stepped into new territory with this PG-certified tale of a superhero family stuck in the suburbs - and it worked. The Incredibles had the fourth biggest premiere for a superhero movie ever, right behind Spider-Man, Spider-Man 2 and X2.

The comparison to those live-action superhero movies is apt. Although The Incredibles is a CG feature, Director Brad Bird created a film with live-action attitude, plotting camera moves on storyboards, dividing the crew into first and second units - and even 'shooting' his characters as if they were on a greenscreen stage. Although the three live-action superhero films were based on comic books and The Incredibles isn't, the characters' designs reflect a comic-book style, not the style many expect from Pixar. In a sense, Pixar made a Brad Bird film; Brad Bird didn't make a Pixar film.

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