When it comes to design pitches, the best ideas are usually the simplest. And here's a great example.
Xtra Space, which provides storage facilities throughout South Africa, asked Y&R, South Africa to find a way to demonstrate the benefits of its services. The idea they came up with was to design a business card that people could use to store their other business cards.
This has two obvious benefits. Firstly, it demonstrated what the company had to offer in a instantly understandable way. And secondly, people would be much more likely to keep them because they'd be of such practical use.
We love the design too - the plain and simple cardboard aesthetic is clean and modern-looking. The designer at Y&R was Gareth Owen
and the copywriter Nkanyezi Masango.
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Have you seen a great business card design? Tell us about it in the comments below!