Profile: Homework

From Copenhagen Fashion Week to organic food retailer TastePlease and music album artwork, independent graphic design studio Homework boasts a varied client list, tackling projects both big and small. The studio was founded in 2002 by Jack Dahl, the man responsible for kick-starting the visual presence and creative direction for international men's fashion mag, HE. Among others, Dahl has worked with Self Service magazine and Work in Progress (Paris) on leading fashion brands including Jil Sander, Prada, Pucci and Chlo.

First, the name: what made Dahl choose it? "I've always been interested in ambiguous double-acting words," he says, "and having combined 'home' and 'work' for some years, it felt right." Home for the studio is the Frederiksstaden district of Copenhagen. "It's also the home of the royal family and the location of some of the most famous sights, with beautiful parks, the sea [and] lots of picturesque alleys," says Dahl. "I love my 'hood - it feels like living in Paris, Moscow, London and Rome all at the same time." This eclectic, vibrant feel is important to him: "A pivotal point in my career was spending time in New York and Paris years ago. These two cities showed me a world that combined fashion and graphics, among other things."

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