Adobe has launched Adobe Stock, a new service that simplifies the process of buying and using stock content, including photos, illustrations and vector graphics.
Part of the milestone 2015 Creative Cloud release announced this morning, Adobe Stock is a curated collection of 40 million high-quality photos, vector graphics and illustrations. The aim? To help creatives jump-start their projects.
Faster creative workflow
The service is integrated into Creative Cloud in the latest releases of Adobe Photoshop CC, InDesign CC, Illustrator CC, Premiere Pro CC and After Effects CC, enabling designers to launch the service directly within CC desktop software, add watermarked images to their Creative Cloud Libraries, and then access and work with images across multiple desktop tools.
When you're ready to license the image for finished work, you can do so directly within the desktop software you're working in.
Creative Cloud's CreativeSync technology will automatically apply all edits made on a watermarked image to the newly licensed image – saving hours of potential rework.
Sell your own stock content
Photographers and designers can also contribute work to Adobe Stock. Adobe says it will offer industry-leading rates, while giving creatives access to a global community of stock content buyers.
If you're not already a member of Creative Cloud, there's good news: Adobe Stock is also available as a standalone stock service, enabling you to download, purchase and sell stock images.
Adobe Stock is based on the acquisition of stock content provider Fotolia, earlier this year.
The launch of the service is set to shake up the $3 billion dollar global stock image market: according to the company, an estimated 85 per cent of creatives who buy stock content use Adobe tools – and more than 90 per cent of stock content sellers use Adobe software in the preparation of their photos and images.
"Adobe Stock extends Creative Cloud's value as a vibrant global marketplace," said David Wadhwani, senior vice president, Digital Media at Adobe.
"Eighty-five percent of customers who purchase stock images use Adobe creative tools. The deep integration with our latest Creative Cloud desktop apps, including Photoshop and InDesign, makes buying and using stock photos incredibly easy."
"At the same time, our customers – the best photographers and designers on the planet – will have the opportunity to contribute millions of new photos and images to Adobe Stock. This is really going to raise the bar in the world of stock content."
Key features of Adobe Stock include:
Easily manage, work with and purchase stock content
- Adobe Stock can be launched directly within CC desktop software. Designers can add watermarked images to Creative Cloud Libraries, and then access and work with images across multiple desktop and mobile tools.
- Licensing can be done directly within the CC desktop software application.
- Designers can also edit a watermarked image in an application like Photoshop CC – when licensed, these edits will be automatically applied to the purchased full-resolution image.
High-impact creative content for a print, web or mobile app project
- Whether you want a standout image of a Scottish castle for a tourist brochure; a beach volleyball game for a sports website; or an illustration of a restaurant menu for a mobile app, Adobe Stock has a huge selection of possibilities.
- New stock content categories will also be added in the coming months.
Flexible pricing plans
- Creatives and marketers can buy single images, as and when, or purchase a monthly plan. Creative Cloud members get the best value when they add an Adobe Stock annual plan option to their Creative Cloud membership, saving up to 40 per cent.
- In a first for the stock image industry, creatives who sign up for a 10-images-per-month plan can "rollover" unused images for up to a year.
- For customers who are not Creative Cloud members, a standalone Adobe Stock service offers single-image pricing, as well as month-to-month and annual membership plans.
Pricing and availability
Adobe Stock is available today in 36 countries and 13 languages. Pricing for Creative Cloud individual and team customers is £7.19 including VAT for a single image; £23.99 per month for 10 images monthly (with rollover of unused images); and £143.99 including VAT per month for 750 images monthly.
Separate pricing is available for Adobe Stock customers who are not Creative Cloud members.
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