Top branding secrets from the world's leading design agencies

Computer Arts reveals how the world's biggest branding experts tackle the dark art of strategy - plus four new packaging trends to watch.

Hot off the press: Computer Arts issue 234 is on sale – and if you're interested in branding, it's not to be missed.

Find out how the likes of Pentagram, Wolff Olins, SapientNitro, Chermayeff & Geismar & Haviv, SomeOne and Pearlfisher tackle the dark art of brand strategy, and how the world’s leading agencies transform their brand insights into brilliant design – that works.

Plus: discover why the world's top design agencies are ripping up traditional brand guidelines to give clients more freedom.

Buy your copy now!

Also inside Computer Arts issue 234:

  • The Dieline's Andrew Gibbs reveals four global packaging trends to watch in an exclusive report for Computer Arts
  • How to crowdfund your creative projects: raise the cash to get a new venture off the ground with CA's expert guide
  • Bruno Maag explains why releasing fonts on a trial basis could help emphasise the value of type in the design process
  • Design better infographics – behind the scenes on Human After All's "magazine to change the world"
  • D&AD president Mark Bonner on why disciplines are dead and how it pays to blur creative boundaries
  • Speed up your corporate identity design process in nine steps
  • Plus: the hottest new design, illustration and motion work from the global design scene, and more...

ABOUT THE AUTHOR

Julia Sagar is a commissioning editor and writer for Creative Bloq, Computer Arts, net, 3D World and IFX magazines. Tweet her @JuliaSagar