04. Rory Quigg
Rory Quigg's illustration projects Henry King and Rebecca are based on stories by Hilaire Belloc that he discovered when looking for something macabre to use as a basis for his work. "I have a love for creating things that are weird and wonderful," he tells us.
"When deciding what type of illustrator I wanted to be, the likes of Jon Klassen influenced me greatly. I researched strange poems and short stories and came across Hilaire Belloc's Cautionary Tales written in 1907 and I fell in love with their quirkiness."
He took inspiration from the unsettling images of Edward Gorey and set about creating characters with large heads and skinny bodies using a collaging technique.
"To create my illustrations I paint shapes and objects with watercolour paints and scan them, combining traditional illustrative methods with digital editing techniques. I cut the shapes out using Photoshop, building and collaging them digitally. I think the style I have developed portrays the strange world Belloc created so long ago and I would love to continue the series in his legacy."
05. Clare McCann
For her World Wildlife Fund campaign Clare McCann set out to inspire young people to make small changes in their lives for the sake of the planet.
"I wanted to show our world as a spectacular place and to make people aware of the diversity and the wonderful elements on our planet, which are definitely worth saving," she told us.
"I created images using layers of coloured ink and hand drawn animals to create a sense of depth and the idea of a wondrous world."
As her entry for the D&AD New Blood Awards McCann chose the brief to reinvent the packaging that John Lewis uses to deliver online purchases globally.
"I tried to show that John Lewis will do whatever it takes to get their goods to you, wherever you are. It was this that inspired me to illustrate transportation using a mix of historic and surreal, imaginary transport that is yet to be invented, in order to imply that John Lewis is ahead of the game," she explained.
06. Jamie Beard
"As an illustrator, I am always seeking new ways to apply my own personal, unique visual style to the real world," Beard told us.
This project for Interflora, a response to a YCN student brief, is intended to encourage young people to buy flowers for Grandparents' Day.
"I set about creating hand-drawn illustrations rich with colour and charm, based around the notion that grandparents were young once - just like their grandchildren."
He finished the images in Photoshop and After Effects, and even produced an animation featuring his own grandparents.
07. Linda Davison
Linda Davison also answered the YCN brief to rebrand Yorkshire Tea and set about creating work intended to engage younger customers.
"I created illustrations that were vibrant, appealing and full of narrative. I had the word 'whimsical' in the back of my mind throughout the creative process, as I wanted my illustrations to interest people through the use of playful and amusing imagery," she told us.
The work was created first in pencil, pastel and paint before being digitised for manipulation. "I scaled elements up and others down, to create this slightly wacky and exaggerated scene," Davison explained.
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