Planning upcoming marketing campaigns and hungry for inspiring visuals to take them to the next level? You've come to the right place.
Perhaps you're looking for evocative images of the autumn/fall season, or you need to piece together a last-minute Halloween-themed design? Are you already planning your big Thanksgiving campaign, or even thinking ahead to Christmas and New Year?
Read on for our pick of six stunning, premium stock images (opens in new tab) that could keep your seasonal campaigns fresh 'til 2019...
01. Spooky Halloween vibes
Halloween campaigns don't have to be full of witches, ghouls, and goblins – although if you go down that route, you'll find plenty of quality stock illustrations (opens in new tab) to get you going in libraries such as iStock by Getty Images.
As the nights start to draw in and there's spookiness in the air, try drawing inspiration from great horror movies. Use eerie imagery to create a sense of foreboding based on what you can't see, rather than what you can.
Full moons shrouded in wisps of cloud, such as the image above (opens in new tab), dark, moody woodland clearings, and deserted, cobweb-draped cellars – these are all great background images to add atmosphere to your Halloween visuals.
02. Rich, colourful leaves
Autumn/Fall is a beautiful season, filled with burnt oranges, rich ochres, and striking reds. Whether you're creating a Thanksgiving campaign, launching a seasonal range of products, or just keen to reflect that distinctive palette in your designs, fallen leaves are a great way to do so.
You're spoiled for choice for premium assets (opens in new tab) on iStock by Getty Images, whether you need a stylish background image to add colour and texture to your design, such as the example above (opens in new tab), or individual leaf elements to position as you see fit. There's a rich selection of illustrated elements to choose from, too.
03. Dramatic firework displays
Whether it's Guy Fawkes Night in the UK or Thanksgiving in the States, Autumn/Fall is synonymous with fireworks on both sides of the Atlantic – and of course, if you're planning campaigns ahead for New Year's Eve, the whole world gets involved.
Vibrant images of fireworks evoke excitement, awe, and wonderment. You can almost smell the gunpowder lingering in the air. Unless you're a pro at night-time photography, firework displays are notoriously difficult to capture effectively, but there are plenty of premium images (opens in new tab) to be found at iStock by Getty Images.
One great aspect of fireworks images is they tend to be naturally set on a clean, black flat-colour background – like the example above (opens in new tab) – making them easy to work with for campaign graphics that need text set in negative space. More dramatic, close-up images also make striking backgrounds.
04. Warm, crackling fires
If there's a nip in the air outside, few things are more appealing than a welcoming fire, crackling in the grate. As we enter woodburner season, examples such as the one above (opens in new tab) make great background images – you can almost feel the warmth, and catch the rich aroma of woodsmoke on the air.
Homely hearths are too small-scale for Guy Fawkes Night campaigns, of course – UK designers can supplement all the fireworks imagery with depictions of giant, roaring bonfires. Look for examples shot against black for maximum versatility.
05. Mouth-watering feasts
Nothing captures Thanksgiving or Christmas quite like a table full to bursting with delicious, seasonal food. If you need a mouth-watering background image for your next campaign, iStock by Getty Images can help you there.
Designed specifically for framing text as part of a campaign graphic, carefully art directed images such as the example above (opens in new tab) leave ample space for you to work with in the centre. Alternatively, a more packed table can make an ideal background to lay text on top.
06. Sparkling white snow
As Autumn/Fall slips into winter, crisp, colourful leaves give way to something colder, but no less beautiful. High-quality macro images of sparkling frost make evocative campaign backgrounds, while a layer of snow captures the magic of Christmas.
Sharp blades of frozen grass, such as the example above (opens in new tab), encapsulate the onset of crisp, frosty weather, as well as being visually striking in themselves. And when it comes to snowy scenes, you’ve got a lot of options to choose from on iStock by Getty Images – an image of fresh snowfall on a pine forest, for instance, captures the mood of the festive season perfectly.
Whether you're looking for beautiful background photography or versatile illustrated elements, iStock by Getty Images (opens in new tab) is the perfect solution for all your seasonal campaign assets. The original resource for premium, royalty-free stock imagery, iStock offers millions of assets including its own exclusive imagery. Until December 31st, you can get 15% off an annual subscription: use code ANNUAL15 at checkout.