The packaging for these bottles and cans match the colour of the beer to its corresponding Pantone colour.
The colour of the ale is matched with its corresponding Pantone choice
The trend for home breweries and craft beers has led to an explosion of inventive and original beer label designs, with plenty of brilliant beer label design offerings in recent months. This latest project combines both packaging design with label design to bring you a Pantone-perfect collection of craft beers.
Created by Spanish creative agency Txaber, each type of beer is matched with its corresponding Pantone colour. From Pale Ale to Imperial Stouts, there's a Pantone colour for every type of your favourite alcoholic tipple.
The typeface chosen is HipstelveticaFontFamily in its bold version, created by Spanish typographer José Gomes. The type is absolutely free to download, so if you've fallen in love with these designs as much as we have, you can start experimenting yourself.
What do you make of this beer packaging? Let us know in the comments box below!
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Sammy Maine was a founding member of the Creative Bloq team way back in the early 2010s, working as a Commissioning Editor. Her interests cover graphic design in music and film, illustration and animation. Since departing, Sammy has written for The Guardian, VICE, The Independent & Metro, and currently co-edits the quarterly music journal Gold Flake Paint.
