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Jonny Ive is going to deliver another iPod moment – and OpenAI knows it
By Jim Misener published
He needs to put the 'human' into the tech.

Why Alexa+ is an unparalleled opportunity for brands
By Will Glynn-Jones published
This isn't just about conversation; it's about conversion

"This wasn’t just a brand collab – it was a tech-meets-art love affair": Don Diablo on creating an AI-generated music video with Nvidia
By Joe Foley published
Imagination no longer has limits, the DJ and producer says.

The AI ASMR video trend is agony to my eyes – and ears
By Joe Foley published
Well, that's another thing ruined.

I challenged AI to create an ASMR video – here's how close it came to nailing that satisfying vibe
By Ian Dean published
Can AI really make decent ASMR? I put it to the test.

Why creative agencies need to know about new Adobe Firefly Boards
By Joe Foley published
The collaborative moodboarding app is now out of beta.

Disney and Universal's lawsuit against Midjourney could shape the future of AI art
By Joe Foley published
Hollywood's finally taking a stand against AI.

ChatGPT outage panic is a stark warning for creatives
By Tom May published
Absence makes the heart grow... terrified?
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