With smartphones now arguably the world's most coveted commodity, it's not hard to see how online search on a mobile device has risen dramatically in recent years. However, when you compare the user experience on desktop and mobile, it's often the latter that comes out somewhat lacking.
As web and UX designers, now more than ever, it's crucial to deliver websites and content that cater to an audience's needs, no matter what device they may be using (for more advice see our mobile website design tips).
If you’re working toward bettering your mobile UX, stay tuned, as Innes Jones, BA (Hons) Graphic & Media Design Course Leader at Hereford College of Arts (HCA), walks through the process of mobile website design, using two standout student examples to demonstrate.
"Designing for screen features highly as part of the BA (Hons) Graphic & Media Design course at HCA," Jones explains. "Students learn UI design through workshops led by industry active tutors and technical demonstrators. Working with a combination of Adobe Photoshop, Adobe Illustrator, Adobe After Effects and Adobe XD students produce functioning, responsive prototypes for mobile sites, these sites are then published through the Creative Cloud and can be viewed on authorised mobiles.
"The following examples show elements of two, second-year student creative journeys, which build on the knowledge, gained from previous projects and workshops in the students first year."
Macha - Alix McGreggor
Binge Me - Mia Booth
"Hopefully these examples have provided you with some inspiration for how to design or revamp your mobile website," Jones says. "Just remember to keep things simple when designing your website. Include only what is necessary while giving your page a welcoming feel. A mobile website is a necessity in this day and age."
If you want to find out more about the mobile design process as part of the BA (Hons) Graphic & Media Design course at Hereford College of Arts, or if you have a passion for graphic design and are contemplating the next step in your journey, join HCA for its virtual open day on Saturday 7 November at 10:00 (GMT) (opens in new tab). Here you can speak directly to Innes Jones about the course, plus talk to HCA graduates about their student experiences. Alternatively, you can find out more, by contacting Innes Jones on social media @graphicdesignhereford (opens in new tab).