Madrid web design studio Wild Wild Web has teamed up with Spanish wine merchants Vinorama to create what they call their "tribute to the queen of the typefaces", Helvetica Wine.
Making a beautiful case for the power of screen printing, 1,300 limited edition bottles were produced of the 'Sans-Serif Wine', and we especially love the attention to detail in the packaging, which carries through from the label to the corks.
Have you spotted a great use of packaging design? Let us know in the comments below!
Tom May is a freelance writer and editor specialising in design and technology. He was previously associate editor at Creative Bloq and deputy editor at net magazine, the world’s best-selling magazine for web designers. Over two decades in journalism he’s worked for a wide range of mainstream titles including The Sun, Radio Times, NME, Heat, Company and Bella. Follow him on Twitter @tom_may.