To work in marketing, you must be able to market yourself. So for marketing executives and agencies, a business card design has to work even harder than usual, as it acts very much like a shop window for their services.
In this post, we round up some of our favourite business card designs for marketing pros, to give you a few ideas and to inspire your own business card projects.
Who said business cards have to be geometrically perfect? These monochrome cards designed in-house at Portguese marketing company Casta come with a beautifully unique design on textured paper. There's no chance of these striking designs getting lost in the pile!
Hoofd&Letters is a Dutch marketing and communication company whose name is Dutch for ‘Head and Letters’. The name symbolises the balance between emotion and reason, and this concept is echoed in the design of its business cards, which combine hand-drawn typography with a sleek sans-serif typeface. Designed by Rens Dekker, these letterpress cards were printed on custom triplex mounted Colorplan paper from GF Smith, by Dutch printing firm Exclusieve Visitekaartjes.
03. LongGrass Marketing
These stunning letterpress business cards for Canadian firm LongGrass Marketing Inc were printed double-sided in two ink colours on duplex white cotton stock. They were designed by Aileen Fretz at Livework Media and printed by We Do Printing.
04. Tactic Marketing
Indianapolis agency Tactic Marketing wanted a unique look for its letterpress business cards, and it certainly found it with this loose halftone style. The coarse dot pattern means its employees’ headshots just look like an abstract pattern up close, while at a distance they come into focus as a crisp headshot. It just goes to show how effective and memorable business cards can be when you go out of your way to make your designs stand out.
Bazooka is a Portuguese agency involved in what it calls “guerilla marketing”. Created in-house for a self-promo, these eye-catching business cards play on that concept, by featuring a ‘war game’ on the flipside: a navy-themed battle puzzle.
06. Ivelin Brachev
Ivelin Brachev is a Bulgarian business and marketing consultant, and while that might not be the sexiest job title on the planet, these cool business cards make up for it. The clever paper envelope-style designs were created by Kristina Miletieva.
07. Context MG
Context MG was a small marketing company based in Michigan faced with a tough question: there is so much noise out there, how do you stand out? These cool cards, designed by Kate Disbro, took that idea and ran with it. With a Domtar 120lb cover and dull varnish, they were printed at Holland Litho in Zeeland, Michigan.
Latona Marketing is a company based in Shizuoka, Japan. Designed in-house, these clever business cards fold into the shape of a bouquet. It’s a simple idea, beautifully executed, and draws nicely on the Japanese love of paper folding.