Apple Vision Pro: The good, the bad and the ugly

Unless you've been living under a virtual rock, you've probably heard the news that Apple announced a brand new augmented reality headset yesterday. After years of rumours, Vision Pro is finally here. And it's a lot to process.

While the launch of WWDC also saw Apple announce incremental updates to iOS and MacOS, as well as a new 15-inch MacBook Air, there's only one thing Apple fans are talking about. Vision Pro is arguably the company's first brand new category of product, the implications could be huge for both work and entertainment – basically, anything we use a computer for right now. And like any potentially game-changing new tech, it's both exciting and a little scary. (For slightly more charted territory, check out the latest iPhone 14 deals).

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.