11 designs that rocked the world

Good design should be about solving a problem and communicating a message, as well as appealing to the eye. Truly great design, used in the right way, can go beyond that and influence people's opinions and actions, the way they interpret the world, and even the way they live their lives.

Accordingly, many designers believe their roles should come with more than a sprinkling of social responsibility. Whether it's a persuasive political poster, an era-defining magazine cover or an engaging charity campaign, sometimes design really can help change the world – and hopefully for the better. Here are 11 inspiring examples…

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Nick Carson
Content strategist and copywriter

Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.