These Project Snorlax illustrations have won my heart

Snorlax art
(Image credit: The Pokémon Company)

Last year, the official Pokémon company announced its new initiative, Project Snorlax – an adorable campaign focusing on everyone's favourite big sleepy guy. This week, Pokémon fans are being treated to a series of custom Snorlax illustrations inspired by iconic games from the franchise, with Snorlax at the forefront of the action.

As one of the best character designs in the Pokémon universe, I'm glad that Snorlax is finally getting some well-deserved appreciation. I've been loving the diverse range of action-packed illustrations, and I hope that Project Snorlax will continue to bring us more cute content. 

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.