33 expert character design tips

Character design tips
(Image credit: Getty Images)

The process of creating a character design is often full of hurdles. Although many of the well-known characters from cartoons, advertising and films look straightforward, in actual fact, a vast amount of effort and skill will have been exerted to make them so effective. (To start making your own creations, you'll probably want some software – get Adobe Creative Cloud to get cracking).

But what do you need to consider for your character design? Aside from clean lines and easily readable features, there's knowing what to exaggerate and what to minimise, how to give a hint of depth and background and what to do to develop personality. While you can learn a lot from character design books, sometimes it can be daunting to get started, so we asked a range of leading artists and illustrators for their advice on creating memorable, unique character designs. 

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Rosie Hilder

Rosie Hilder is Creative Bloq's Deputy Editor. After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Since then, she's worked as Operations Editor on magazines including Computer Arts, 3D World and Paint & Draw and Mac|Life. In 2018, she joined Creative Bloq, where she now assists with the daily management of the site, including growing the site's reach, getting involved in events, such as judging the Brand Impact Awards, and helping make sure our content serves the reader as best it can.