Oreo reckons it inspired the design of an ubiquitous UI icon

Two Oreo cookies stacked to look like a hamburger menu UI icon
(Image credit: Mondelez International)

McDonald's recently laid its claim to having inspired one of the most ubiquitous icons in UI. In a 20-minute mockumentary, detectives determine the Big Mac to be the inspiration for the hamburger menu that appears at the top of many website and apps. 

Not so fast, Oreo says. The Mondelez International brand reckons the hamburger menu isn't a burger at all, but two Oreo cookies stacked on top of each other. Tenuous? Sure, but just go with it: it could save you $1 off a packet of biscuits.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.