Starbucks brews up fresh design dispute over “nearly identical” logo

Starbucks siren logo
(Image credit: Shutterstock)

Coffee connoisseur Starbucks has once again entered a design dispute over a similar logo, which the company alleges copies its iconic green siren emblem. Starbuds Flowers – a marijuana retailer based in New York City – appears to take design cues from Starbucks' trademarked logo, which has prompted the global coffee chain to take legal action against the business.

The Starbucks logo has a long design legacy that's helped to build the brand's recognition since its creation in 1971, so it's no surprise that the brand has historically been militant when protecting its trademark.

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.