Responsible advertising to children

McDonalds is currently facing protests from health professionals urging the chain to stop using its Ronald McDonald character as a tool to market junk food to children. It's a sign of the times.

Advertising targeted at children has commonly taken the form of TV adverts, toys and mascots, and over time, regulation of TV advertising to children has become increasingly stringent. The “pester power” of children is no longer seen as an acceptable target for marketers. But what about online?

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.