Our global judging panel has selected 39 projects from 22 different agencies for this year's BIA shortlist.
(Image credit: Future)
Now in their ninth year, the Brand Impact Awards (BIAs) reward the best branding from around the world, with a rich heritage of past winners that represent the cream of the global design industry.
Today, after much deliberation, we are delighted to reveal the full shortlist for the Brand Impact Awards 2022. Just one-fifth of the entries made it through to this stage: scroll down to see the 39 projects, from 22 different agencies.
This year's multidisciplinary judging panel was our biggest yet, featuring branding experts from London, New York, LA, Amsterdam, New Zealand, Australia and more. Category winners were decided via a series of group debates over several weeks, with specialist judging panels selected to maximise their sector expertise and ensure a rich mix of perspectives on the work.
Thanks to all our judges for being so accommodating and generous with their time and expertise during this process.
When will the winners be revealed?
Winners will be revealed on our social channels in w/c26thSept 2022.
So without further ado, in alphabetical order, here are the 22 agencies that have made the shortlist in the Brand Impact Awards 2022, and the world-class projects that got them there...
Bond and Coyne
Project: WonderWhat Shortlisted in: Education
COLLINS
Project: Girl Scouts of USA Shortlisted in: Not-for-Profit
Project: Match Shortlisted in: Technology & Telecoms
Project: Next Insurance Shortlisted in: Financial Services and Illustration
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Project: The Circle Shortlisted in: Not-for-Profit
VMLY&R
Project: UEFA Euro 2024 Shortlisted in: Motion
What it means to be on this list
Being shortlisted for the Brand Impact Awards is an accolade in itself: 80 per cent of the 226 entries this year didn't make it past our panel. Standards are unfalteringly high, and if judges feel that none of the projects submitted in a category meet the required standard, that category is cut altogether.
First introduced in 2020, we have three tiers of award: Bronze (formerly Shortlisted), Silver (formerly Highly Commended) and Gold (formerly Winner). In practice, this means that all agencies on this list have achieved Bronze status at least. So congratulations – and good luck for the final reveal at the end of September.
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Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.