The new Danaher logo has a clever secret meaning

Danaher logo
(Image credit: Danaher)

Danaher is one of those big companies few people know about other than investors, and that's despite the fact that it owns a big portfolio of biotech, diagnostics and life sciences brands. But the Fortune 500 company is set to become a little more visible thanks to a sharp rebranding exercise that includes a new logo design.

The rebranding has given the medical and industrial products and services company a much more modern and more noticeable identity. But there's also a hidden meaning to the logo design that isn't immediately apparent (see our round up of logo secrets for more).

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.