Undrinkable Can takes on Coca-Cola in bold art stunt

Undrinkable Can
(Image credit: QSTNMRK?)

It's safe to say that Coca-Cola is a household name, but many of us rarely consider the implications of enjoying a simple can of Coke. In protest at the global brand, anonymous creative collective QSTNMRK? has created the very first Undrinkable Can to raise awareness of the shocking environmental and personal health damages allegedly caused by Coca-Cola.

While the Coca-Cola logo is one of the most recognisable brand identities in the world, the Undrinkable Can represents the naked truth behind the brand. When the sleek design is removed, what's left is an empty, sugar-laden product that QSTNMRK? sees as a symbol of climate criminality. 

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.