Beware the cutting edge of web design

This article was originally published in summer 2017. 

Progress in web design techniques shows no signs of slowing down. As the proponents of the early web are staggering around with thousand-yard stares, you can't help but feel a little over-awed by the plethora of techniques and frameworks available nowadays. 

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Sush is digital director for Imaginate Creative in Leamington Spa, helping clients create user-focused digital projects.