Prepare RAW images for print

One mistake that a lot of designers regularly make is to use images straight off the camera. No matter how good your photographer is, I would always strongly suggest doing your own pre-press work before sending your images to print.

Photographers often do their own colour-correction so that it looks amazing on screen, but they don't necessarily think about what happens after us designers get our hands on it. After all, there's a massive difference between seeing an image on a shiny backlit LED MacBook Pro screen and seeing it printed on the cheap, porous paper that your client is prepared to pay for.

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