Profile: group94

Pascal Leroy, the founder and creative director of group94, is telling Computer Arts all about what the web means to him, and he keeps emphasising "the experience". "Websites don't necessarily have to be about giving people information," he says. "Sometimes the information is only a very small part of the overall experience - it's the experience that is really important."

For a generation increasingly accustomed to super-fast broadband and a blurring of boundaries between point-and-click and the latest rich, content-soaked uber-sites, the experience is indeed important - and it's companies such as group94 that are delivering it.

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.