Content strategy isn’t just for content people

Anything with strategy in the title has the potential to be dry and eyes-glaze-over boring. But content strategy has an effect on every part of digital, whether you are a content person or not.

Sarah Richards is a content strategist, product manager and trainer who is currently leading Citizens Advice through a complete digital overhaul. In her talk at Generate London this year she will explain how design and content strategy working together can accomplish big things.

Using examples from the Government Digital Service, Citizens Advice and more, Richards will cover why content strategy isn't a dusty, ignorable, bore-fest. It's the point of publishing digitally.

An unmissable event

Generate (opens in new tab) is coming to London's Grand Connaught Rooms on 17-18 September 2015 and it promises to be the web design event of the year for the UK and Europe.

Other world-class speakers will include the likes of Eric Meyer, Rachel Andrew, Josh Payton, Inayaili de León Persson, Sara Soueidan, Andi Smith, Verne Ho, Michael Flarup and Dan Goodwin, with more to be announced. So don't delay, get your ticket now (opens in new tab)!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of six full-time members of staff: Editor Kerrie Hughes, Deputy Editor Rosie Hilder, Deals Editor Beren Neale, Senior News Editor Daniel Piper, Digital Arts and Design Editor Ian Dean, and Staff Writer Amelia Bamsey, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.