6 inspiring redesigns of design agency portfolios

A portfolio website is one of the most important tools in any design agency's self-promotional toolkit, and it needs to fulfil many different jobs effectively.

These include showcasing your back-catalogue to best effect to impress clients, peers and potential recruits; explaining your background, ethos, and creative process; and where applicable, also getting across opinions and attitudes that make you stand out.

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Nick Carson

Nick is a content strategist and copywriter. He has worked with world-class agencies including Superunion, Wolff Olins and Vault49 on brand storytelling, tone of voice and verbal strategy for global brands such as Virgin, Pepsi and TikTok. Nick launched the Brand Impact Awards in 2013 while editor of Computer Arts, and remains chair of judges. He's written for Creative Bloq on design and branding matters since the site's launch.