Instagram’s 'AI friends' sound like a parasocial nightmare

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(Image credit: Anadolu Agency via Getty Images)

It seems that Instagram could soon be hopping on the AI chatbot bandwagon after a mobile developer found evidence of a new feature in the works. Users will be able to curate an "AI friend" with a number of customisable traits, and the chatbots will be able to answer queries, brainstorm ideas, and chat about whatever else people speak to their AI robo-friends about.

After Meta recently launched an eerie collection of celebrity AI chatbots, it seemed only natural that the invasion would soon spread to Instagram – but at least these ones aren't pretending to be Snoop Dogg. Now my only question is, who are these dystopian chatbots actually for? (For a more constructive use of AI tech, take a look at our collection of the best AI productivity tools). 

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.