WATCH THIS! Cadbury's Olympic Sponsorship Stings

Features
By published

The Olympics have allowed brands to create a number of advertising campaigns. This one from Cadbury's is one of the best.

With the Olympics coming to a close this weekend, we've seen our fair share of Olympic-themed advertising. Some have been good, some have been awful, and some have been brilliant including this offering from chocolate pioneers Cabury's.

I should cocoa

Peter Greene worked as the producer, Dan O'Neill as Art Director, with Ronan Nulty acting as Creative Director. The 3D animation was created by Will Sharkey whilst 3D support came from Simon Burke, Corman Kelly and Sam Boyd.

Latest Videos From Creative BloqCreative Bloq

The result of all this hard work and attention to detail is an explosion of glitter and crystal with impressive geometrical and swirling shapes in the wake of one of the most memorable games to date.

What's been your favourite Olympics advertising campaign and why? Let us know your thoughts in the comments box below!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

TOPICS
Creative Bloq Staff
Creative Bloq Staff
All things Creative Bloq

The Creative Bloq team is made up of a group of art and design enthusiasts, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson, Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The ImagineFX magazine team also pitch in, ensuring that content from leading digital art publication ImagineFX is represented on Creative Bloq.