HP ZED launch night begins 2 weeks of great free events

It's finally here. HP ZED, a special two-week 'pop up creative studio' hosted by HP, Intel and NVIDIA alongside a team of award-winning industry pros, launched last night with a talk by 3D veteran Simeon Balabanov on 'The Latest V-Ray Technology for VFX'.

CG artists from around the capital gathered to chat, network and learn about the latest developments in V-Ray from an industry pro.

Balabanov, who has more than six years’ experience in 3D modeling and rendering, both in Bulgaria and the UK, revealed ways in which V-Ray 3.0 for Maya, V-Ray for NUKE, V-Ray for MODO can enhance artists' workflow. He also passed briefly over Chaos Group’s latest advances in V-Ray RT towards GPU Production Rendering.

Get involved

It was a fascinating talk, and a great start to what promises to be two weeks of must-attend talks, workshops and competitions for anyone working in 3D, animation or VFX.

A great place to learn and meet others in the industry - and best of all, everything is free. You can find full details of the sessions from now until 10 October, and register for tickets, here.

HP, Intel and Escape Technology are all supporting the pop-up studio

HP, Intel and Escape Technology are all supporting the pop-up studio

HP ZED is in the heart of London's Soho and open to all who register in time

HP ZED is in the heart of London's Soho and open to all who register in time

A great place to meet fellow creative professionals

A great place to meet fellow creative professionals

Simeon Balabanov gave a fascinating talk on the opening night

Simeon Balabanov gave a fascinating talk on the opening night

A place to learn and network

A place to learn and network

There are plenty more hot talks to come

There are plenty more hot talks to come

Sign up for HP ZED London today!

Thank you for reading 5 articles this month* Join now for unlimited access

Enjoy your first month for just £1 / $1 / €1

*Read 5 free articles per month without a subscription

Join now for unlimited access

Try first month for just £1 / $1 / €1

Tom May

Tom May is an award-winning journalist and editor specialising in design, photography and technology. Author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine. Today, he is a regular contributor to Creative Bloq and its sister sites Digital Camera World, T3.com and Tech Radar. He also writes for Creative Boom and works on content marketing projects.