9 trends that will change the design landscape

Imagine getting a friend request from 17th century Dutch painter Rembrandt van Rijn while wandering through a museum exhibition. Or gossiping with painted characters about Baroque master Govert Flinck, who rose through society by marrying the daughter of a rich and powerful man.

That's precisely the situation visitors to the Netherland's Hermitage Amsterdam museum found themselves in last year, thanks to new storytelling app #GoldenAge created by international creative agency Lava and its innovation team Lava Lab.

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Julia Sagar
Editor-in-chief retail

Julia is editor-in-chief, retail at Future Ltd, where she works in e-commerce across a number of consumer lifestyle brands. A former editor of design website Creative Bloq, she’s also worked on a variety of print titles, and was part of the team that launched consumer tech website TechRadar. She's been writing about art, design and technology for over 15 years.