Adidas finds a sense of humour with ridiculous shoebox shoes

Adidas Box Shoe
(Image credit: Adidas)

We've seen some ridiculous limited-edition sports shoe drops and collaborations in recent years, but Adidas appears to have taken then concept to its logical extreme. According to the Adidas CONFIRMED app, where it posts new on drops, its latest limited-edition release takes the chunky trainer trend and gaudy in-your-face branding to absurdist levels by turning the packaging itself into footwear.

The Adidas Box Shoe is basically a cardboard shoe box with laces sporting one of the best sports logos. “Blurring the lines between product and packaging, these Adidas shoes are truly out of the box,” the brand says. Just don't wear them out in the rain. Or try to run in them.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.