Behold, the weirdest brand collaborations the planet has seen

Four examples of weird brand colllabs
(Image credit: Supreme / Nike / Ralph Lauren / Palace / Future)

Weird brand collaborations are everywhere these days. In fact, they're perhaps a little too abundant. It seems you're no longer anyone unless you've done a collab with a random brand from a completely unrelated segment. 

The trend began in the fashion world, where we have collabs between high fashion and street fashion brands, luxury brands with sportswear brands, or fashion brands in general with celebs and artists. But the trend has spread into almost every sphere, from confectionery to gaming.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.