These are the most popular sonic logos of 2021

Sonic logos
(Image credit: SoundOut)

In our world of streaming, sonic logos are becoming more and more important for brands. From Netflix's opening 'dun-dun' to Apple's startup 'duuuhn' (okay, sonic logos are hard to describe in words), there are plenty you'll have heard before. And now, for the first time ever, an in-depth study has revealed most popular audio idents in the US and UK.  

Created by sonic branding specialist SoundOut, the index brings together over 135 brands and draws from the responses of over 30,000 consumer participants, and it features several from our own pick of the best sonic logos.

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Daniel John
Senior News Editor

Daniel John is Senior News Editor at Creative Bloq. He reports on the worlds of art, design, branding and lifestyle tech (which often translates to tech made by Apple). He joined in 2020 after working in copywriting and digital marketing with brands including ITV, NBC, Channel 4 and more.