TikTok's AI labels should be the new normal

TikTok app on a phone with the TikTok logo in the background
(Image credit: Getty Images)

TikTok is launching a new feature that enables users to label their content as AI-generated. As concerns mount over user transparency regarding AI content, the company fears that undisclosed usage could cause a spread of misinformation across the app. 

In response the company is also working on a new AI detection tool that will automatically flag content it suspects is AI-augmented, to make disclosure even easier for its users. (If you want to see how AI can help your content creation, check out our collection of the best AI video editing tools). 

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Natalie Fear
Staff Writer

Natalie is Creative Bloq's staff writer. With an eye for trending topics and a passion for internet culture, she brings you the latest in art and design news. A recent English Literature graduate, Natalie enjoys covering the lighter side of the news and brings a fresh and fun take to her articles. Outside of work (if she’s not glued to her phone), she loves all things music and enjoys singing sweet folky tunes.