I've been watching Google Veo 3 videos, and they're genuinely terrifying

Two men walking away from burning building with grins on their faces
(Image credit: Dave Clark/Google)

I've spent the last few days watching AI-generated videos that would fool my own mother, and I'm genuinely terrified. Not in a "robots are coming for us" way, but in a "we've just handed every wannabe manipulator on earth a Hollywood studio" way.

That's because Google's new AI video generator, Veo 3, doesn't just create moving pictures. It creates reality, complete with perfect lip-syncing, dialogue that sounds like actual humans recorded it, and physics that behave exactly as they should. And all you need is a text prompt.

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Tom May
Freelance journalist and editor

Tom May is an award-winning journalist and author specialising in design, photography and technology. His latest book, The 50th Greatest Designers, was released in June 2025. He's also author of the Amazon #1 bestseller Great TED Talks: Creativity, published by Pavilion Books, Tom was previously editor of Professional Photography magazine, associate editor at Creative Bloq, and deputy editor at net magazine.