Adobe MAX 2023: what we can expect from the creative conference

The Adobe Max 2021 promotional graphics as a gif
(Image credit: Adobe)

Adobe MAX is the annual creative conference held by one of the world's biggest developers of creative software – the company behind industry-standard tools like Photoshop, Illustrator, InDesign, Premiere Pro and now Firefly AI. The event comes around every October and features guest speakers, product announcements and sneak peaks of things that Adobe is working on for the future.

Creative Bloq will be attending the event in Los Angeles from Tuesday 10 October to Thursday 12 October, and we'll be reporting on all the major announcements. But anyone can take part in the event online to join workshops, discussion sessions and more (find out how below).

Check out our guide to how to get an Adobe Creative Cloud discount if you're yet to start using Adobe's software, and see our Adobe software list for an overview of the company's main programs. In the meantime, here's what to expect from Adobe MAX 2023. We'll be updating this page during the event with all the news.

Adobe MAX 2023: how to register

Adobe MAX 2023 is taking place from 10 to 12 October in Los Angeles and online. To attend online, you can register for free at the Adobe MAX 2023 website. You'll need to create an Adobe account if you don't already have one.

Adobe Max 2023: what's on the agenda

As even, Adobe MAX has a packed and very varied agenda. Guest speakers range from the comedian Adam Devine to the rapper Rev Run, creative directors Karen X Cheng and Walker Noble and the renowned graphic designer Aaron Draplin. Whether you attend in person or online, you get access to 100+ talks, mainstage presentations (like Sneaks and Keynotes) and luminary sessions on 3D, photography, illustration and drawing, video, audio and motion, social media and more. You can see details of the agenda on the Adobe MAX 2023 site.

Adobe MAX sneaks 

Adobe Project Stardust AI photo editor engine

We can expect to learn more about Adobe's Project Stardust AI photo editor at Adobe MAX 2023 (Image credit: Adobe)

One of the most exciting parts of the Adobe MAX event is MAX Sneaks. This is where Adobe gives us a glimpse of what it's been working on for the future. In previous years, the Adobe Sneaks ha revealed major news in the Sneaks, including the launch of Illustrator for iPad or its new AI-powered tools like Photoshop Generative Fill (see what we reported on from Adobe MAX Sneaks in 2022).

This year Adobe has already given us some "sneaks of the sneaks", dropping a few teases ahead of the event. These include a glimpse of a new Adobe AI photo editing tool that's been dubbed Project Stardust. It appears to make it very easy to select and remove or manipulate objects or 'distractions' from photos.

See the best current Adobe Creative Cloud prices in your region below, or see our guide to how to download Photoshop. We also have a roundup of top Photoshop tutorials to get you started.

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Ruth Hamilton

Ruth spent a couple of years as Deputy Editor of Creative Bloq, and has also either worked on or written for almost all of the site's former and current print titles, from Computer Arts to ImagineFX. She now spends her days reviewing mattresses and hiking boots as the Outdoors and Wellness editor at, but continues to write about design on a freelance basis in her spare time.