How to win a Brand Impact Award

The best branding catches the eye of its intended audience as well as the jury on prestigious award schemes like our very own Brand Impact Awards (BIAs). This year marks the 10th year of the BIAs, and to celebrate, we’re taking a look at what makes branding award-worthy. 

To find out, we spoke to some of the agencies that did exceptionally well last year, Design Bridge and Partners (formerly Superunion), Magpie Studio and UnitedUs, to get their top tips on crafting standout branding. To see last year's full list of winners, see our Brand Impact Awards 2022 winners post, and to find out more about the awards, and enter for 2023, visit the Brand Impact Awards website.

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Rosie Hilder

Rosie Hilder is Creative Bloq's Deputy Editor. After beginning her career in journalism in Argentina – where she worked as Deputy Editor of Time Out Buenos Aires – she moved back to the UK and joined Future Plc in 2016. Since then, she's worked as Operations Editor on magazines including Computer Arts, 3D World and Paint & Draw and Mac|Life. In 2018, she joined Creative Bloq, where she now assists with the daily management of the site, including growing the site's reach, getting involved in events, such as judging the Brand Impact Awards, and helping make sure our content serves the reader as best it can.