Regular readers of Creative Bloq will be all too aware of how difficult it can be to create a successful logo design (opens in new tab). We regularly report on the latest logo redesign efforts of companies like Aldi (opens in new tab) and Fanta (opens in new tab), and if there's one thing they all have in common it's that people get pretty vocal if they miss the mark.
Seeing as logos are such an important part of how people interact with companies, getting them right is really important. And while there aren't any hard and fast rules of what does and doesn't make for a good logo, this infographic by Company Folders (opens in new tab) runs through some useful tips designers should keep in mind.
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Highlighting the importance of simplicity, embracing trends, and even looking to the past, this infographic runs through seven areas designers should consider when redesigning a logo.