Interview: Anton & Irene

Anton & Irene will be at Generate London on 20-22 September, where they will share their experience on how to successfully have a good work/life balance while producing creative work for both.

Anton Repponen and Irene Pereyra first met while working as agency directors at Fantasy. Soon, it became clear they weren’t doing as much design work as they’d like, so in 2014 they took the plunge and founded Anton & Irene. The studio immediately started making waves in the industry, snagging Karim Rashid as its first client and picking up net’s New Agency of the Year award (watch their awesome acceptance video). We chatted to the duo about their extraordinary pitching success rate, and why there’s really no need for user research.

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net staff

net was a leading magazine for web designers and web developers, which was published between 1994 and 2020. It covered all areas of web development, including UX and UI design, frameworks, coding and much more. Much of its content lives on in Creative Bloq. View the net archive on Creative Bloq.