Boost traffic with local search

Once the province of a considered desktop search or map query, local search has spread thick and fast across the web, mobile and social networking space, from search engines to our most-loved apps to social review and check-in sites. New challenges abound for any website or business even remotely concerned with its local coverage. A key catalyst to this fundamental shift is, no surprises here, the ascendancy of Google Maps.

“Google’s invested a huge amount in maps,” says Greg Sterling, a contributing editor of online search magazine “Part of that investment is about getting images of places but also obtaining data so Google can then use it as part of maps, navigation and local business information – it has a wide ranging set of applications and services drawing upon this information. I’d say that Maps is the most successful product for Google after search.”

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.