Powering transformational digital marketing on the open web

We are at an inflection point in history. The digital revolution has given consumers an unprecedented level of control and choice as they spend more time researching, socialising, and buying online. To connect with these consumers and to influence their purchasing behaviours, marketers are now forced to deal with dozens of channels and engagement methods. Managing all of this is incredibly complex and time consuming, and is easier to get wrong then to get right. It is now estimated that the combination of a poor user experience and a lack of insight into customers’ digital behaviour is causing businesses to lose 24% of their annual online revenues.

Customers are demanding more from the companies they do business with. Delivering personalised, targeted customer experiences is now required across multiple channels and devices. These changes represent both a huge challenge and opportunity for businesses that must create experiences for, connect with, and convert prospects into customers. To accomplish this, it is critical to capture insights to more effectively refine those experiences at each moment of truth along the customer journey.

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The Creative Bloq team is made up of a group of design fans, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson and Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The 3D World and ImagineFX magazine teams also pitch in, ensuring that content from 3D World and ImagineFX is represented on Creative Bloq.