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Beyoncé, Kanye and Miley's set designer is going global

You might not know the name of the world’s most sought after set designer – but you’ll know her work. 

Es Devlin (opens in new tab) designed the London Olympic closing ceremony (opens in new tab). The theatrical mastermind is also responsible for the mountainous landscape of Kanye West’s Yeezus tour (opens in new tab), Beyoncé’s rotating cinema, and unique experiences for Adele and U2. She’s sent Miley Cyrus down a tongue-shaped slide (opens in new tab), and created Benedict Cumberbatch’s crumbling mansion in the Barbican’s Hamlet. The list goes on.

The London-based set designer, who will be speaking at Design Indaba 2018 (opens in new tab), specialises in blurring the boundary between stage design and art. She practices the ‘suspension of disbelief’ – but while redesigning traditional experiences in surprising ways is central to her craft, the theme of time is also becoming increasingly important.

"I think now I'm really aware of time," she told CNN (opens in new tab). "I have this sense of being halfway up a mountain."

Es Devlin designed the London Olympics closing ceremony, which featured Damien Hirst’s huge spin painting

Es Devlin designed the London Olympics closing ceremony, which featured Damien Hirst’s huge spin painting

One project where the theme of time really took shape was Devlin’s disorientating 2016 Mirror Maze (opens in new tab) installation in London (pictured below). The project used video projections and visceral sound design to explore how scent can trigger memories. 

As visitors wandered around the maze, which was filed with mirrors and dead-end staircases, their reflection was projected onto the walls around them.

The project was inspired by an experience Devlin had while working on Adele’s Belfast arena tour. “Where we were working,” she told Creative Review (opens in new tab),“I was staying in a hotel and I opened the cupboard door and smelled mothballs.”  

Mirror Maze was commissioned by ID and Chanel

Mirror Maze was commissioned by ID and Chanel

“I was so tired and I immediately felt like I was falling and plummeting through space into my five-year-old self smelling mothballs in my grandmother’s house in South Wales. I thought … ‘Could I make people feel that? Could I set up this kind of maze and involve people’s brain wandering around the maze, then suddenly plummet them, or remind them of what that plummeting sensation felt like?'”

For Devlin, Mirror Maze also marked the start of a new line of enquiry: making the visitor part of the work. By experiencing her designs, people become the hero. 

In September, Devlin was awarded the prestigious Panerai London Design Medal. Previous recipients have included Zaha Hadid and Ron Arad, and a showcase of her work is planned for the V&A in celebration. She’s also been thinking about a retrospective exhibition. 

“I need to create some kind of thesis of my 20 years of work,’ she told Wallpaper (opens in new tab). “I’d love to create an installation where you could travel through my stage sets. You could walk in through Kanye’s mountain, and then out through Wagner’s Parsifal tunnel and then slide down Miley’s tongue. Wouldn’t it be fun?”

It gets our vote. We’ll be bringing you more from Devlin (opens in new tab) at Design Indaba 2018. The three-day creative event kicks off on 21 February, and we’ll be reporting live throughout.

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Julia Sagar
Editor-in-chief retail

Julia is editor-in-chief, retail at Future Ltd, where she works in e-commerce across a number of consumer lifestyle brands. A former editor of design website Creative Bloq, she’s also worked on a variety of print titles, and was part of the team that launched consumer tech website TechRadar. She's been writing about art, design and technology for over 15 years.

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