How the MTV logo captured the creative spirit of the 1980s

MTV logo
(Image credit: MTV)

Ah, the 1980s. The decade was a blur of saturated colours, zany patterns and, yes, feathered hairdos. And if one single logo design captured this frenetic, rule-breaking creative energy, it has to be the MTV logo.

The shifting look of Warner-Amex's (WASEC) music channel tapped into a look that remains influential today by using a simple logo that could, and did, take on myriad different themes. And it's just being rediscovered by a new generation (see our guide to how to design a logo for more inspiration). 

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.