Spin finds new meaning in the Mubi logo

Mubi is putting a new spin on its logo design with the rebranding of Mubi Go. The subproduct combines access to the Mubi streaming platform with a weekly ticket to see a selected film at a cinema. And it's this traditional cinemagoing aspect that the rebranding aims to capture.

The new logo fits into the overarching Mubi branding while also finding new meaning. And it conjures up the nostalgia of getting tickets punched at the entry to cinema screens (see our pick of the best new logos for more inspiration.

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.