These are the 9 best new logos of 2023 so far

Five of the best new logos on a gradient background
(Image credit: Bolt / Mozilla / The Kraft Heinz Company / Mother Nutter / Pepsico)

The best new logos of 2023 so far have been a mix of different approaches, providing plenty of design inspiration. Many of the best new logo designs we've seen have formed parts of rebrands that tapped into nostalgia with a nod to designs of the past. And some of the best new designs we've seen for entirely new brands have also taken a retro approach. 

But new logo designs don't all look to the past. We've also seen the application of contemporary colours and some clever use of negative space to create memorable identities. It may be early to start giving out awards, but since we're already nearly three-quarters of the way through the year (no, we can't believe it either), we have plenty of material to start picking out the best new logos we've seen.

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Joseph Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment for creatives, from monitors to accessories and office supplies. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives, where he manages a team of designers, photographers and video editors who specialise in producing visual content and collaterals for the hospitality sector. He also dances Argentine tango.