The biggest Super Bowl design controversies ever

Super Bowl LVII logo
(Image credit: NFL)

The Super Bowl is the most watched event in the US sporting calendar, and the upcoming Super Bowl LVII will surely be no exception. With less than two weeks to go until the Chiefs take on the Eagles in Arizona, the pre-game build up has begun. But as well as the sporting action and the epic halftime shows, the final playoff in the National Football League also has a tendency to serve up plenty of design debates.

No, wardrobe malfunctions aren't the only controversies the Super Bowl has seen, there have also been plenty of branding debacles, from logo designs that range from bland to bloody, hugely expensive advertising campaigns and dubious NFTs. As we look forward to the event, here's our pick of the biggest Super Bowl design controversies so far (want to join those who are offering their own takes on the Super Bowl logo? Make sure you've got the best graphic design software).

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Joe Foley

Joe is a regular freelance journalist and editor at Creative Bloq. He writes news, features and buying guides and keeps track of the best equipment and software for creatives, from video editing programs to monitors and accessories. A veteran news writer and photographer, he now works as a project manager at the London and Buenos Aires-based design, production and branding agency Hermana Creatives. There he manages a team of designers, photographers and video editors who specialise in producing visual content and design assets for the hospitality sector. He also dances Argentine tango.