New print campaign for stuttering therapy - funny or flop?

Suffering from a speech disorder is no laughing matter. However, advertising agency DDB&Co. Istanbul (opens in new tab) has attempted to see the lighter side of such conditions with this new print ad (opens in new tab) campaign for Kekemelodi stuttering therapy classes.

Three colourful posters use simple graphics to depict a potentially embarrasing situation for someone who suffers with a stutter. For example, being stuck on the first syllable of 'poodle' would ultimately result in a sufferer repeating the word 'poo'.

The concept is a clever one, but it's likely some may be offended. What do you think - acceptable use of humour or a joke too far?

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What are your thoughts on this campaign? Let us know in the comments below!

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