The art book that gives artists a piece of the pie

Inspiration
By published

Creative director Jon Schindehette aims to tackle the norms of publishing with his new book by splitting the profits.

The art book that gives artists a piece of the pie

INSPIRED has a limited print run of 1,000 – get your order in, quick

Art books need to be exciting, inspiring and unique. With plenty of glossy, image-led publications on the market, it's a tough task to get your release noticed, so ThinkGeek creative director Jon Schindehette decided to do things a little differently.

The art book that gives artists a piece of the pie

Sam Guay's watercolours The Eight Arrows appears in the book

"What makes this one special is on the other side of the purchase," Jon explains. "Unlike more juried art books, where the artists trade their skills and creativity for exposure, or a chance to win some prizes – we'll all share the profits of the book. This means that each artist gets a piece of the pie if the book does well."

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The art book that gives artists a piece of the pie

Julian Hayduk is one of the artists who'll benefit from the sales of INSPIRED

Originally planned as a Kickstarter venture, Jon will now be self-releasing the INSPIRED publication. With jury members including IMC founder Rebecca Guay and Orbit Books' creative director Lauren Panepinto, the book is set to be released on 15 March.

You can pre-order the INSPIRED art book now, with the digital book delivered within 24 hours of the sale.

This article appears in ImagineFX magazine issue 120, on sale now.

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The Creative Bloq team is made up of a group of art and design enthusiasts, and has changed and evolved since Creative Bloq began back in 2012. The current website team consists of eight full-time members of staff: Editor Georgia Coggan, Deputy Editor Rosie Hilder, Ecommerce Editor Beren Neale, Senior News Editor Daniel Piper, Editor, Digital Art and 3D Ian Dean, Tech Reviews Editor Erlingur Einarsson, Ecommerce Writer Beth Nicholls and Staff Writer Natalie Fear, as well as a roster of freelancers from around the world. The ImagineFX magazine team also pitch in, ensuring that content from leading digital art publication ImagineFX is represented on Creative Bloq.