7 bonkers VR trends heading your way

VR and AR have been around a while now, and we're at the point where brands are really starting to embrace these tools. But that doesn't mean the experimental design stage is over – in fact, interaction design is heading in ever more weird, wonderful and mind-melting directions. 

It was a hot topic of discussion at the recent Digital Design Days in Geneva. We caught up with one of the key speakers, a leading experience design expert, to hear their predictions for where the worlds of VR and AR might be heading next. 

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Ruth Hamilton

Ruth spent a couple of years as Deputy Editor of Creative Bloq, and has also either worked on or written for almost all of the site's former and current print titles, from Computer Arts to ImagineFX. She now spends her days reviewing mattresses and hiking boots as the Outdoors and Wellness editor at T3.com, but continues to write about design on a freelance basis in her spare time.